Inspiring design that spans exhibitions to pop-up stores

 

Vital Baby

Inspiring design that spans exhibitions to pop-up stores

Istoria Group partners with baby accessories brand Vital Baby on their retail design and exhibition programmes. We created a new concept for their booth at Europe’s leading tradeshow for the infant and child retail market with a distinct stand architecture and all graphic elements, whilst also future-proofing the concept. We advised on product category breakdowns and created single examples of display items. The result was a well-segmented stand that offered a clear customer journey, focus product areas and impactful communications through a variety of presentation and merchandising methods. We also created a pop-up retail concept in John Lewis Oxford Street.

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Client Name Vital Baby
Industry Baby & Child Retail
Territories Europe & USA
Lead Agency Phoenix Wharf & Ignition
Design Deliverables Branding
Retail Design
Exhibition Design
Graphic Design
Artwork
Brand Experience
 
VB-Spoons.jpg
 
vital_baby_visual.jpg
 
VB_SH01.jpg
 
VB_Cups.jpg
 
VB-Bubbles.jpg
 
vital_baby_Sketch.jpg
 
VB-SH02.jpg